I walked into through the doors, my mum close behind me, and had to literally stop dead in my tracks. Hideous pink floral carpeting stretched out before me, complete with soft lights, vases upon vases of flowers, salespeople in high heels dashing around frantically around rows upon rows of plastic encased big pouffy wedding gowns. I think a Celine Dion song might have even been playing somewhere in the background. I think I might have broken out into hives.
This was four years ago at one of the first bridal stores we went into on my search for my own wedding dress. Even though I am a female wedding photographer, my tolerance level for yards upon yards of tulle, sequins, and glittery tiaras, I must admit, is not too high. I know, some brides love it, and props to you if you are one of them, but it just wasn’t for me. I could never pull it off and I knew it. Pony-tail-wearing, no-make-up-ever, sports-loving, five-foot-two Jenn was not about to pull off a huge white dress for her wedding day. So we ditched the huge brand name bridal gown stores in lieu of little independently run boutique stores. It was in one of these boutiques that I found and fell in love with my dress. Mom had tears in her eyes. Yes, it was one of those moments, just like in the movies. We ordered it with the promise that we’d be able to pick it up about one month before the wedding.
Fast forward to three weeks before the wedding. Waiting for a call to pick up my dress. Dave sees a special investigative report on the news about a small wedding gown store that is failing to deliver orders. It’s not the one you bought your dress from, is it?
Yes. Yes, in fact it was. The blood drained from my face. The very next day we joined a long line of around thirty other brides (some getting married that weekend!) who hadn’t received their dresses. The poor employee (one girl) was almost in tears. None of the dresses were there. They were sitting in warehouses across the country waiting to be paid for by said boutique wedding gown store.
I wanted to share this story and my own personal experience because hopefully it’ll help someone else out there! There is little else worse than the feeling of not having a dress with the wedding right around the corner. It’s not something I’d wish on anyone!
Believe it or not, there is a happy ending to this story! I tracked down the warehouse where my dress was waiting – managed to buy the dress directly from the warehouse – and even managed to get back my deposit! Moral of the story is: be careful who you buy your dress from! I’m also happy to report that the boutique store in question has since closed their doors and gone out of business. And Ballett’s, the store from whose warehouse I was able to purchase my dress, is continuing to dominate the market.
I’ve seen many dresses over this past year of shooting weddings, and I must say that each dress has suited its bride so well! I do have a favourite though from 2009: La Sposa’s “Fanal”, in ivory, worn by Stacey at her July wedding (the dress is also featured in my blog’s header):

Isn’t there just something special about a girl in her dress on her wedding day? I just love it!